In any popular professional sport there is a universal rule of Being an athletic person with deep pockets and with celebrity status your going to usually get the best choices in what you want out there comes to jewelry,cars,clothes,houses,food,women is the main reason why you have that fine stuff.

Because they are very popular and everybody knows them.

Because they got money

Athletic accomplishment instinctively suggests high probability of healthy offspring.

Cause they got money

Lots of money

There popular :(